See The Hilarious Back To The Future Swedish Movie Poster

By Rudie Obias | Updated

Back To The Future is one of the most iconic and classic movies of the 1980s. Today the film is seen as an important piece of 80s nostalgia and pop culture. By today’s standards, BTTF is an obvious winner, but how to convey that thrilling excitement in a movie poster? It isn’t easy obviously. This movie works on a lot of different levels.

So, the folks in Sweden tried to get a handle on how to convey the overarching ideas behind Back to the Future when it first came out. The result was something hilariously odd when it was all said and done. Check out the Swedish movie post for Back to the Future.

back to the future

Back to the Future‘s Swedish tagline translates to “Talking to your parents is easy, as long as you don’t have to do it before you were even born,” which was different from the American tagline, “He was never in time for his classes . . .Then one day he wasn’t in his time at all.”

This Back to the Future Swedish movie poster is just strange. It looks like Back To The Future. That’s Michael J. Fox as Marty McFly in a DeLorean time machine, and that’s his father, George McFly, and his mother, Lorraine Baines, as teenagers, but it just looks like a cheap knockoff or the cover of a cheap bootleg DVD. And why would they drive passed each other?

And while those are clearly the characters, they don’t look all that much like the actors. You get the idea, but it’s like the Swedish versions were played by different people (they weren’t).

By contrast, check out the American Back to the Future movie poster and see some of the differences. They are pretty stark.

back to the future

It seems like Back To The Future would be a hard movie to market to an audience who has no idea what it’s about, but this poster just raises more questions than it answers.

The American movie poster does a better job illustrating what the movie is about, or at least piquing your interest.

Marty McFly steps out of the DeLorean time machine and looks bewildered at his watch, thus emphasizing the film’s time travel elements instead of its family angle.

Perhaps that’s what the Swedish marketers were going for, by asking the question, “What would you do if you met your parents as teenagers?” It just comes off as weird, especially considering how great Back to the Future was/ is as a movie.