Famous Singer’s Side Hustle Made Her A Billionaire

By Chris Snellgrove | Published

Over the years, Selena Gomez has proven herself a woman of many talents: she began as a successful child actor and then began an amazing career as a musician. Even if she had stopped there, Gomez would still be one of the most gifted celebrities in the entire world, but she took on a third career, one that ended up being the most profitable of them all. The Only Murders in the Building star engaged in a number of business ventures, including successful cosmetics company Rare Beauty Brands Inc., which have made her a billionaire.

Selena Gomez’s Various Ventures

Selena Gomez

Specifically, Selena Gomez is worth a cool $1.3 billion. She has been successful for a very long time thanks to her dual careers as an actor and musician, but it was her cosmetics company that ended up making her the biggest bank. She launched Rare Beauty Brands Inc. five years ago, and it has since grown into one of the biggest names in the beauty industry.

What is it that has made Selena Gomez’s cosmetics venture such a major success? She has effectively reached multiple demographics, with teens going crazy for the actor’s beauty brand due to their collective love of Gomez. Meanwhile, the brand has won over countless beauty influencers who encourage their own audiences (young and old) to invest in this former child star’s cosmetic products.

A Jill Of All Trades

Selena Gomez

While Rare Beauty Brands makes up the majority of Selena Gomez’s wealth, it is not the only business venture making her rich. She has her own mental health startup and a variety of brand partnerships, none of which has slowed down her acting career. Speaking of which, Only Murders In the Building has recently been renewed for a fifth season, so fans can look forward to more of her binge-worthy hijinks.

The Real Deal Behind Her Success

Selena Gomez

Aside from her beauty and her charm, Selena Gomez has something going on for her that most other stars don’t: her authenticity. In the past, she has been transparent about her physical and mental health, which includes a lupus diagnosis, bipolar disorder, and struggles with anxiety and depression. Rather than be defined by these ailments, though, she has become a proud mental health activist, and many of her cosmetics customers are happy to support someone who continues to use her success to try to help others.

Success Similar To Swift’s

Because they are such close friends, many have compared the success of Selena Gomez to that of Taylor Swift. While Swift is still setting the world on fire with her Eras tour and new album, the truth is that Gomez seems even more impressive by comparison. After all, Taylor Swift is knocking it out of the park as just a singer, but Gomez has done so as a singer, actor, and extremely savvy businesswoman.

From Child Star To Entrepreneurial Juggernaut

Selena Gomez

In many ways, Selena Gomez is an inspiration to all of us…after all, who wouldn’t want their side hustle to make them fabulously wealthy? Sadly, most of us could never even cut it as a child star, much less as an award-winning star of music and film. If we can’t have Gomez’s success or wealth, though, we’d settle for having just one tiny quality of her life: getting to hang out with our childhood heroes Steve Martin and Martin Short on a regular basis.